Download the joint Visual IQ – CMO Club research study here
Building Bridges to the Promised Land: Big Data, Attribution & Omni Channel – A CMO Perspective is a research study resulting from a collaboration between Visual IQ and The CMO Club. Over 230 CMOs were surveyed on the topics of cross channel measurement, optimization, and omni channel marketing. The resulting study’s findings uncover current adoption rates, illuminate marketplace maturity, and provide a number of best practices for overcoming common challenges faced by companies wanting to implement an omni channel marketing strategy. To download this invaluable study with our compliments, complete the form below and click the “Submit” button, and you'll receive instant access to a PDF version the study.