Visual IQ allows you to collect data from the expanding full array of channel, vendor and internal sources associated with your campaigns:

Visual IQ is one of the few marketing intelligence solutions capable of normalizing and integrating syndicated data, planning data and actual results from your campaigns - across multiple disparate data sources.

Once integrated, the simple magnitude of cookie level data requires extremely powerful analytics-what we call high definition or HD customer analytics-to generate actionable information.

With Visual IQ you're not only able to influence performance results along any number of desired goals, but also benefit from real-time scenario exploration using predictive analytics to optimize returns on digital media investments.