IQ Intelligence Suite
Marketing Dashboard Access to Your Integrated Performance Data
IQ Insight is the powerful Visual IQ cross channel marketing intelligence software product that allows you to focus your time and energy on marketing – rather than on data management. It enables you to view and manage your combined marketing performance – from both online and offline channels – in a holistic manner via an interactive marketing dashboard and reporting tool – rather than in fragmented, disconnected pieces. Examples of where your disparate marketing datamay currently be found:
- Search Engines & Bid Management Tools
- Display Ad Networks & Ad Servers
- Data Analytics Platforms
- Campaign Management Tools
- CRM System/Customer Database
- Call Center Applications
- Email Campaign Tools
- In Store POS Systems
- GRP & Circulation Reports
- Media Plans
- Agency Reports
- Dozens More…
Just Point Us to Your Data
Visual IQ uses a number of methodologies, including automated data bridges and API feeds that we have established with over 50 of the industry’s most common data sources, to collect your marketing performance data prior to normalizing, formatting and integrating it for your use. It then displays your results in our interface using a common set of key performance indicators (KPIs) so the performance of all your channels, campaign and tactics can be accurately compared. Just point us to your data and we’ll do the rest.
