Join Us! Happy Hour Series on Marketing Intelligence

June 29, 2017 - Anne Curtin, Sr. Director of Marketing, Visual IQ

Join Us! Happy Hour Series on Marketing Intelligence

​Visual IQ and Lotame, the world’s leading independent data management platform (DMP) and data exchange, are hosting a complimentary series of captivating happy hour discussions along the West Coast on Marketing Intelligence – The Intersection of Audience and Attribution. Join us in Santa Monica and San Francisco on July 11th and12th for data, drinks and networking.

​Attendance is open to all marketers, agencies and business leaders and is free to attend.

  • Register for Santa Monica on Tuesday, July 11th, 6:00-9:00 PT
  • Register for San Francisco on Wednesday, July 12th, 6:00-9:00 PT

​Speakers:

​Hear perspectives from Visual IQ’s Chief Revenue Officer, Ralph Robertson and Lotame’s Mark Sanders, Director, Global Sales Engineering on how marketing intelligence can help you optimize your budget across touchpoints and audience segments, while orchestrating consumer experiences that drive meaningful business results. Plus, compare notes with peers from the local marketing and technology community.

The discussion will cover:

  • How marketers across all industries are leveraging the combined power of audience and attribution to drive people-based marketing strategies
  • New techniques for measuring marketing and advertising performance by audience segment
  • How to use these insights to optimize budget and improve the consumer experience

​During the evening, attendees will discuss industry trends, techniques for measuring and optimizing marketing performance, and the benefits of adopting an advanced multi-touch attribution and audience measurement solution.

​We hope to see you there! Register today using the links above. Space is limited.

Want to see how the combined power of audience and attribution can help you drive better results for your business? Request a demo of Visual IQ’s marketing intelligence platform today.

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