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Leverage our partner ecosystem to help empower your marketing and advertising efforts

Connect to the Nielsen Visual IQ Vision partner ecosystem

Nielsen Visual IQ's holistic measurement solutions integrate with top-tier partners throughout the marketing and advertising technology ecosystem to deliver the comprehensive, audience-driven intelligence you need to optimize budgets, consumer experiences and business results. Each partner goes through rigorous review and testing prior to certification to ensure scalable solutions that power your marketing and advertising efforts.

Certified partners span a wide range of technology and data providers that support:

  • Attribution: Nielsen Visual IQ collects marketing and advertising performance data from an extensive network of partners to fuel the attribution process. Examples of such data may include digital touchpoints mapped across devices, impressions from offline channels like direct mail and TV, or offline point of sale data that is available at the unique user level.
  • Audience Intelligence: Nielsen Visual IQ seamlessly integrates audience attributes from certified data management platforms to provide a deeper understanding of consumer attributes and preferences.
  • Automated Optimization: Nielsen Visual IQ enables you to adjust real-time bidding strategies based on multi-touch attribution insights directly within the platform, or pass our TrueMetrics to a host of certified programmatic partners to inform automated media buying and optimization.

Become a partner

Interested in joining the Nielsen Visual IQ Vision Partner Ecosystem? Certified partners gain access to a robust network of clients using audience-based multi-touch attribution to power their marketing decisions, as well as co-branded marketing support. Contact us to learn more about how to become a certified partner.