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How Attribution can Revolutionize Publisher Compensation

Hear from OMD's Woody Meachum how a common sense approach can provide better insights

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Marketing Attribution Success at BuildDirect

See how BuildDirect was able to yield a 7% increase in total revenue and recognize a 20-to-1 return on investment in just four months using the multi-touch attribution capabilities in Visual IQ's Marketing Intelligence Platform

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Universal Orlando Shares Keys to Success with Marketing Attribution

Universal Orlando explains why implementing a more-sophisticated attribution model will yield big benefits for your brand

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A Look into Nationwide's Marketing Attribution Process

Find out how Visual IQ helped Nationwide become more effective

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Advanced Attribution: How IHG Became An Early Adopter

InterContinental Hotels Group (IHG), one of the world’s largest hoteliers, is an ideal example of where and how advanced attribution methods are taking hold

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A Tale of Marketing Attribution Success at Equifax

Find out how Equifax realized $1.25 million in media spend savings in just nine months

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Retailer Embraces Advanced Attribution; Enjoys a 36% Reduction in CPA and a 44% Reduction in Spend

Retailer embraces advanced attribution; enjoys a 36% reduction in CPA and a 44% reduction in spend

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Orange Embraces Multi-Touch Attribution to Maximize Conversions & Spend Efficiencies

Prior to utilizing Visual IQ's Marketing Intelligence Platform, marketers at Orange were experiencing challenges accurately measuring the performance of their marketing efforts in driving online sales

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OMD Nets an 18% Increase in Conversions for Leading Financial Services Company

This leading financial services company relies on display advertising as part of its online marketing mix. They used Visual IQ's solutions to gain insights into their marketing activities

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Financial Services Company Enjoys 18% Reduction in Cost Per Acquisition

This leading financial services firm launched one of the industry's first prepaid debit cards and engaged with Visual IQ to use its IQ Intelligence Suite™ of products

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Alternative Energy Company Maximizes ROI Using TrueMetrics to Optimize Marketing Mix

Learn how Sungevity sought to make smarter decisions about how and where to spend their marketing dollars more efficiently and effectively

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B2B Manufacturing Company Increases Operational Efficiency by 50%

BtoB Manufacturing Company Increases Operational Efficiency by 50%

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Telecommunications Company Increases Average Customer Lifetime Value by 15%

Telecommunications Company Increases Average Customer Lifetime Value by 15%

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Banking and Financial Services Company Nets 32% ROI Increase

Banking and Financial Services Company Nets 32% Increase in ROI

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